Well, what have you done lately? If you want to retain your employee base you better consider real quick alternatives to off-set the cost of commuting. As those of you know who live in metropolitan Atlanta, GA traffic is a real "nightmare". So consider the following:
- flex time from the standard 8-5 or 9-5 work week
- consider going 4 days a week, 10 hours a day
- provide bike racks for bikers
- gas off-sets much like Chrysler has done
- expand the homeworker network
- set up satellite offices after you have done a scatter chart to see where people live that makes sense for then to shorten their commute
- subsidize car pooling if their is no state provision, and make parking available for them as well as an additional benefit
- van pooling (check with your state)
- subsidize commuter rail or public transportation (I did this back in the 80's in the Boston area before it was vogue, although for different reasons, it was location, not gas prices)
So, all I can tell you is get on the ball if you haven't already. This is where human resources should be leading the charge and providing ideas to their CEOs and managers.
I would like your opinion on this so please email me at wgstevens2@gmail.com